Reviews
You want to get Google Reviews.
You want to get Yelp Reviews.
You want to get Yahoo Reviews.
You want to get Bing Reviews.
You want to do this in that order.
Once you have 20+ reviews on Google move to Yelp. Then get 20+ reviews on Yelp, then get 20+ reviews on Yahoo, etc. They are in that order of importance.
Here is some training on how to get reviews – Click Here
Once you get 20+ reviews on Google, you can just change the email from focusing on Google, and replace the Google link with the link to your Yelp page.
Once someone leaves a review on one, they should be added to a list to ask for a review on the next one (but don’t ask right away, wait a month or so).